Thomas Smith is a Johns Hopkins-trained AI, Search Engine Optimization and Generative Engine Optimization (GEO) expert with 15+ years of experience.

Smith served as an OpenAI beta tester before ChatGPT's launch and was called a "veteran programmer" by The New York Times for his pioneering work in human-in-the-loop AI.

He has been featured in the Wall Street Journal, IEEE Spectrum, and more, and he currently writes a weekly column on GEO and generative AI in FastCompany.

Smith writes, speaks and consults about Generative Engine Optimization and SEO for companies worldwide.

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GEO and SEO Services

Learn more about Thomas' services

GEO Executive Briefing

Invite Thomas to deliver a customized GEO Executive Briefing to your leadership team or industry organization, covering the essentials of GEO, the 3 Pillars system, and recommendations targeted to you

A colorful, detailed digital map showing various geographic layers and data points.
A colorful, detailed digital map showing various geographic layers and data points.
GEO Audits

Audit your brand and website's current performance across Thomas' 3 Pillars of GEO, identifying opportunities for technical, content and brand improvement

A workspace featuring a laptop with SEO analytics on screen surrounded by notes and coffee.
A workspace featuring a laptop with SEO analytics on screen surrounded by notes and coffee.
laptop computer on glass-top table
laptop computer on glass-top table
Technical SEO and Content

Technical SEO (schema, crawlability, etc.) and content underlie GEO success. Thomas and his team will fix your website challenges and ensure your content tells strong brand stories that chatbots love to repeat

Digital PR and Branding

Build brand awareness and authority through digital PR, enhancing relationships with your customers and training AI search systems to value, respect and elevate your brand in customer queries

Business newspaper article
Business newspaper article

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